Rise by lifting others.
The story of ImWinning314 starts with one man's journey — and a belief that anyone can win, no matter where they're starting from.
James Taylor
My name is James Taylor, founder of ImWinning314, a nonprofit organization dedicated to helping individuals increase their self-efficacy through physical exercise. My journey to creating this organization began through some of the most challenging experiences of my life.
In 2018, I entered Teen Challenge seeking a new direction and a better future. Through faith, accountability, personal growth, and perseverance, I successfully graduated from the program in March 2019. That experience transformed my life and showed me the power of believing in yourself, overcoming obstacles, and creating positive habits that lead to lasting change.
While in recovery, I discovered the incredible impact that physical exercise can have on a person's confidence, mindset, and overall well-being. Exercise became more than just a way to stay healthy — it became a tool for rebuilding self-worth, developing discipline, and finding purpose. That realization inspired me to create a program that could help others facing similar struggles.
Built on the people who believed first.
As the vision grew, so did the mission. What started as a desire to help individuals struggling with addiction expanded into a commitment to serve the entire community. Today, ImWinning314 supports people of all ages, backgrounds, ethnicities, and life experiences by providing opportunities to improve physical health, mental wellness, and personal confidence.
I'm proud to lead a dedicated board of directors and team who share the same passion for community impact. Together, we create programs, events, and partnerships that encourage individuals to believe in themselves and recognize their ability to overcome life's challenges.
Every event, every workout, and every opportunity is designed to remind people that no matter their past or present circumstances, they are capable of winning in life.
Board of Directors
Meet the people guiding ImWinning314's mission with purpose, passion, and service.
James Taylor
James Taylor is an executive coach, board advisor, and global business leader with more than 25 years of C-suite experience leading transformation and profitable growth across multibillion-dollar organizations, including serving as Group President & COO of AMN Healthcare and CEO of Healthcare UK & Ireland for Sodexo.
As the Founder of Enoch's Coaching and Consulting, LLC and a Professional Certified Coach (PCC) credentialed by the International Coaching Federation, James brings a rare combination of boardroom expertise and evidence-based coaching to help leaders maximize their impact, build high-performing teams, and create enduring legacies through purposeful leadership.
As a member of the I'm Winning 314 Board of Directors, James is committed to leveraging his expertise in strategy, organizational excellence, and leadership development to strengthen the organization's mission and ensure it continues making a lasting impact in the community. He chose to serve because he believes deeply that when individuals are truly equipped, supported, and empowered, they can overcome any challenge and step fully into their purpose.
Personally, James is passionate about servant leadership, community engagement, and inspiring others toward lives of meaning — values reflected in his board service with Big Brothers Big Sisters Lone Star and his recognition as a Savoy Top 100 Most Influential Black Executive and TEDx Speaker.
Through his work with I'm Winning 314, James hopes to expand access to transformative resources, inspire individuals to pursue healthier and stronger lives, and help build a community where everyone believes and knows that they are winning.
Falen Pitts
Falen Pitts is a communications professional with more than 10 years of experience in public relations and nonprofit communications.
As Secretary of the ImWinning314 Board of Directors, she uses the power of storytelling to amplify the organization's mission of hope, resilience, and opportunity.
Falen believes every person has a story worth telling — and she is committed to making sure ImWinning314's community, impact, and voice reach the people who need it most.
Denise Campbell
Denise Campbell is a Director of Sales at Alden's Organic Ice Cream. She has worked in Consumer-Packaged Goods for 30+ years, and spent her early career at PepsiCo, Frito-Lay. She is also on the Board of Directors at ImWinning314 and serves as the Treasurer.
Denise brings a wealth of knowledge to her career and her role on the ImWinning314 Board of Directors. She is driven by results, relationships, and a passion for turning opportunities into lasting impact.
She loves seeing people progress in their journey and understands the importance of keeping herself strong mentally and physically. She enjoys time with family and friends, and is a big DFW Sports fan.
Her personal goal is aligned with that of ImWinning314: to continue to bring people together and help them be the best version of themselves through our many community activities. We meet people where they are, and we help them start a new journey of health and wellness.
Byron Whitaker
Byron Whitaker is a Certified Public Accountant and the founder of IF Cares, a mission-driven organization built on generosity and community.
He brings financial integrity, discipline, and a heart for service to the ImWinning314 Board of Directors, helping strengthen the organization's foundation and long-term impact.
Byron believes in the power of showing up for others and using his expertise to advance causes that create lasting change in the community.
Rocio Cortes
Rocio Cortes is a Senior Director of Operations at Core Personnel Staffing Services, where she leads teams with a people-first approach rooted in connection and empowerment.
She joined the ImWinning314 Board of Directors to pour passion and purpose into the lives of others — believing that when people are supported, they rise.
Rocio is a connector at heart. She uses her leadership, relationships, and voice to open doors for those who need encouragement to take the next step in their journey.
James, in motion
The people we serve
What people are saying
Real stories from the people whose lives have been touched by ImWinning314.
Monique
ImWinning314 has truly changed my life in ways I never expected. It has transformed my mindset and given me purpose, teaching me that growth comes from showing up consistently. What started as a fitness journey has become a lifestyle that has changed my life.
A.W
The opportunities under the ImWinning314 umbrella are outstanding, and James is passionate about what he does. I appreciate his willingness to share his knowledge beyond the gym walls and his focus on holistic wellbeing. The community he is building is impressive.
Tim
James Taylor and ImWinning314 have been a huge blessing in my life these past couple of years on my recovery journey. James has faithfully showed up to motivate me physically, mentally, and spiritually. Everything is always placed back into perspective after a grueling workout!
Kora
After having my daughter, I was really struggling to get back into the gym and back into a routine. Training with James gave me the push I needed to get back to the grind. I'm really thankful for everything he taught me and the role he played in getting me back on track.
Flor
ImWinning314 has been a huge part of my fitness journey. The workouts have helped me get stronger physically while improving my mindset, and James is always encouraging and supportive. I've learned to stay consistent, believe in myself more, and trust the process.
Sarenity
ImWinning314 has been a powerful source of motivation and growth for me. My father's hard work and dedication to building this community has shown me the importance of choosing the right people along your journey. I'm grateful for the community and the mission behind ImWinning314.
Jacque
ImWinning314 has been inspiring to me because I've seen firsthand that this isn't just a business to James—it's his purpose. He genuinely cares about helping people become stronger physically, mentally, and emotionally. I'm proud of what he's creating because I know the heart behind it and the positive impact it has on others.
Malcolm R. Blueitt
Training with James Taylor has been one of the best decisions I've made for my health. He tailors every session to challenge you without overwhelming you, and he truly listens to your goals. His positive attitude and genuine investment make every session enjoyable.
Lydivine
When I started with Coach James, I had no confidence or knowledge in the gym. He always meets me where I am, encourages me when I feel like giving up, and celebrates every small win. I'm truly grateful for his guidance and the strength I've gained.
Lilibeth
When I first started my journey, I wasn't just trying to lose weight—I was trying to find myself again. James believed in me even on the days I struggled to believe in myself, and helped me grow stronger physically, mentally, and emotionally. His positivity and energy are contagious, and I'm grateful for the person he's helped me become.
Nelson
Over the past year and a half, ImWinning314 has been my rock. They showed up with the right words every time I was ready to fall back into an unhealthy lifestyle. They helped me become someone I actually wanted to be.
Lexi
ImWinning314 has changed the way I look at working out. The support and encouragement have made a huge difference, especially on the days I didn't feel like showing up. I would recommend ImWinning314 to anyone wanting to go to the next level.
Dorothy
Working with James has truly been life changing. I gained structure, accountability, confidence, and a mindset focused on growth. ImWinning314 doesn't just transform bodies—it transforms lives.
Laura
I had 10 pounds left to lose, and no matter what I did, they stuck to my frame. James was a constant alongside me with daily check-ins, accountability, and genuine investment in my progress. He wants your fitness goals realized, and I'm grateful for his dedication.
Tevin Hilliard
Working with James has truly changed my life. One conversation changed my perspective when he challenged me to see fitness as a lifestyle rather than something I had to do. I'm forever grateful—he's been more than a trainer, he's become a mentor and genuine friend.
Rick
Starting a workout journey with James isn't just about getting in the gym—it's about building lasting habits that carry into every part of your life. Expect a personal commitment from James to help you become the best you can be. Get ready for the most motivated guy you've ever met!
Noni
Training with James was one of the best experiences I've had. He taught me that growth comes from pushing past your comfort zone, and that lesson has stayed with me far beyond the gym. I'm grateful for his encouragement, support, and the positive impact he's had on my life.
Savannah
I've had the pleasure of working out with James for the past 3 years, and not only have we built a great friendship, but he's helped me transform my body. He's given me the tools to better my health in the gym and in everyday life. He is encouraging and amazing at what he does.
Hakeem
What began as workouts became a transformation. ImWinning314 taught me that taking care of my body is an act of stewardship, and God began revealing what I needed spiritually and mentally. James helped me see that becoming the best version of myself starts within.
Ivanna
James is much more than a trainer—he truly cares about the people he works with. Through ImWinning314, I've gained motivation to improve my health, confidence, and a stronger mindset. I highly recommend ImWinning314 to anyone looking for genuine guidance and lasting growth.
Sajjad and Raq
My wife and I have been coming to ImWinning314 on the monthly membership, and it's made a real difference for us. James builds workouts around where each person is at, and his energy makes you want to show up even on hard days. Thanks to him, fitness has become something we actually look forward to.
Jasmine
Working with ImWinning314 has been a reminder that true transformation starts from within. James challenges you to push past your limits while creating a space where growth feels possible. I'm forever grateful for the supportive community that motivates me to keep showing up.
Todd
For the past 5 years, ImWinning314 has been a key source of support for my health and wellbeing. The consistency, encouragement, and community have helped me stay committed. The progress I've made has improved my confidence, energy, and overall quality of life.
Raven
I've really enjoyed being a part of ImWinning314. James brings so much positive energy and knows how to push you to be your best. If you're looking for a trainer who will hold you accountable and make fitness enjoyable, I highly recommend ImWinning314.
Hannah
I always worked out, but I never saw real results or definition until James. He knows exactly how to challenge you while keeping workouts fun and effective. He's incredibly encouraging and a total goofball, so workouts are genuinely fun.
Valentina
James has been the best coach I've ever had. He has helped me not only physically, but mentally as well, and pushed me to lift weights I never imagined I could. He genuinely cares about his clients' well-being, and I wouldn't trade him for any other trainer.
Deandre
ImWinning314 has been a reminder that my circumstances don't define my future. After my spinal cord injury, the encouragement and faith-centered messages inspired me to keep fighting for my independence. I'm stronger mentally, spiritually, and physically because I've learned that winning begins with mindset.
Kordero
ImWinning314 has had a great impact on my life—it brings out a joy in me that is unmatched. The workouts are good, but the community is even better. You will literally feel like you are winning, because with ImWinning314, there is no way you can lose.
Michael Kirk
I connected with ImWinning314 and James Taylor as a student going through Adult and Teen Challenge. One of the main things that impacted my life was getting my confidence back through exercise and his encouragement. ImWinning314 helps individuals gain confidence and promotes teamwork through physical fitness.
Justin
Meeting James might turn out to be one of the best things that's happened in my life. He has a way of making you feel seen and capable from the very first session. He's genuine, serious, and playful at all the right times.
What drives us forward
Mission
To serve the community by helping individuals increase their self-efficacy through physical exercise.
Vision
To create healthier, stronger, and more resilient communities where every individual has the confidence, support, and opportunity to realize their full potential.
The numbers behind the mission
What we stand for
Join the movement
Whether you give, volunteer, or simply show up — you help someone win.